What prompts people to pursue responsibility in their work?  Is there a simple formula? A Holy Grail?  Probably not.  The insights in this book are drawn from the GoodWork project, a large scale twelve-year endeavor to identify work that is “excellent in quality, socially responsible and meaningful to its practitioners.” Gardner, a professor at the Harvard School of Education, and his colleagues interviewed more than 1,200 Americans in nine professional “domains”: journalism, genetics, theater, higher education, philanthropy, law, medicine, business, and K-12 education.  In lengthy interviews, they elicit lots of information and perspective but, sadly, can identify no single factor or set of factors for preventing compromise and cynicism in the workplace.   Corporate responsibility, it seems, is a pretty complicated challenge.   Authoritative, readable and important.